Senior Living Campaign Exceeds Goal

You can’t put a price tag on peace of mind. No one knows that more than Linda Sanders, Bethesda Corporate VP and Director of Development, and why she was so thrilled at the results of the 2022 Hearts for Our Homes campaign. The goal was to raise $120,000, which helps fund senior living expenses. This goal was achieved with three weeks left in the campaign.

Pictured above is Bethesda Gardens resident Jeannette Smith. She was thrilled to have won the raffle for this beautiful quilt, which was made by the wife of Door Attendant Gary Jackson specifically to raise funds for Hearts for Our Homes.

“This annual giving campaign raises funds to ensure residents who have outlived their financial resources will always have a home at Bethesda,” Linda says. “It’s so unique—it even involves residents who have the financial means of donating to support their neighbors willingly and without hesitation.

“They do so quietly, to protect the dignity of their friends, which makes their gifts even more beautiful,” she adds.

The campaign has always relied on the generosity of Bethesda residents, employees and board members, and this year special emphasis was given to cultivating support from our Community Partners—those organizations with whom Bethesda does business and have seen the efforts of the campaign first-hand.

Thanks to all who supported, the 2022 Hearts for Our Homes campaign raised $150,000 to help fund senior living at Bethesda. “Looks like I have to rethink our financial goal for the 2023 campaign,” Linda says with a smile.

For more information, please call 314-800-1916 or email celuna@bethesdahealth.org.